Applied Business – Advanced Subsidiary GCE and Advanced GCE

(Double Award)

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Course Synopsis:

Applied Business provides students with the opportunity to develop an understanding of business in a work-related context. The Double Award is offered which is equivalent to two A Levels. Six units are studied at both AS and A2 level.


Applied Business will lead to the acquisition of skills which will be invaluable for study on higher education courses. These include research skills, the ability to work independently, critical analysis and evaluation. You will have the opportunity to enjoy a variety of learning experiences in a vocational and educationally stimulating environment. The vocational nature of this course will also help to prepare you for the world of work.


During the first year of your course you will have the opportunity to select a work experience placement that matches your future job aspirations.
This course would be suitable for students with an interest in Business who have the ability to work to deadlines and the maturity to work independently.
 

Year 12 ~ AS Level (AQA)

Year 13 ~ A2 Level (AQA)

Unit 1:Investigating Business

This unit explores the world of business and the nature of enterprise. You will explore the meaning of enterprise and why individuals and teams are vital to the success of a business.

Unit 8: Business Planning

In this unit you will identify a business idea and develop it to produce a business plan.

Unit 2: People in Business

To provide goods and services, businesses rely on the people who work for them. You will learn about how and why people work in business, and what influences them at work.

Unit 9: Marketing Strategy

In this portfolio assessed unit, you will consider the importance of marketing strategies and tactics for businesses as they attempt to meet different customer needs and deal with a variety of competitors.

Unit 3: Financial Planning & Monitoring.

In this externally assessed unit, you will learn about costs, revenues and profit and how managers use this information in decision-making.

Unit 10: Promotional Activities

Effective marketing campaigns do not just happen. In this unit you will learn Investigate how businesses combine promotional activities into a promotional mix and how this is vital to the success of a promotional campaign.

Unit 4: Meeting Customer Needs

Customer Service is one of the key aspects of any successful business organisation. In this unit externally assessed unit, you will learn about the factors that affect customer satisfaction.

Unit 12: Managing People

In this externally assessed unit, you will study different management styles and how they impact upon the way a business operates and upon the staff who work in it.

Unit 6: Developing a Product

In this portfolio assessed unit, you will study the issues facing a business when developing a new product such as Research & Development, quality, appearance and costs.

Unit 14: Managing Change

In this portfolio assessed unit, you will explore the types of change organisations have to make and develop your team- working and problem-solving skills.

Unit 7: Career Planning

This portfolio assessed unit offers you the opportunity to develop the skills required to promote yourself in the best light to further education organisations and employers.

Unit 15: Financial Accounting for Managers

This externally assessed unit builds on the work undertaken in Unit 3 and you will study book-keeping and financial accounting systems.

Entry Requirements: GCSE Business Studies. Minimum Grade B

                                 GCSE English – minimum Grade B